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	<title>drewshula.com &#187; Facebook</title>
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	<link>http://drewshula.com</link>
	<description>Ideas for Green Building 2.0</description>
	<lastBuildDate>Mon, 06 Jul 2009 19:46:39 +0000</lastBuildDate>
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		<title>Philosophical Minds Think Business</title>
		<link>http://drewshula.com/2009/06/24/philosopher-business-men/</link>
		<comments>http://drewshula.com/2009/06/24/philosopher-business-men/#comments</comments>
		<pubDate>Wed, 24 Jun 2009 16:51:16 +0000</pubDate>
		<dc:creator>Drew Shula</dc:creator>
				<category><![CDATA[Financing]]></category>
		<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[acquisition]]></category>
		<category><![CDATA[angel investor]]></category>
		<category><![CDATA[architecture]]></category>
		<category><![CDATA[Ayn Rand]]></category>
		<category><![CDATA[business world]]></category>
		<category><![CDATA[CEO]]></category>
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		<category><![CDATA[Excel]]></category>
		<category><![CDATA[Facebook]]></category>
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		<category><![CDATA[flickr]]></category>
		<category><![CDATA[Friedrich Nietzsche]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[ironport]]></category>
		<category><![CDATA[Jay-Z]]></category>
		<category><![CDATA[last.fm]]></category>
		<category><![CDATA[LinkedIn]]></category>
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		<category><![CDATA[ning]]></category>
		<category><![CDATA[Notre Dame]]></category>
		<category><![CDATA[Oakland]]></category>
		<category><![CDATA[Oxford]]></category>
		<category><![CDATA[philosophy]]></category>
		<category><![CDATA[Reid Hoffman]]></category>
		<category><![CDATA[role model]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[sixapart]]></category>
		<category><![CDATA[Socrates]]></category>
		<category><![CDATA[technorati]]></category>
		<category><![CDATA[Vverdant]]></category>
		<category><![CDATA[wikia]]></category>
		<category><![CDATA[Wired]]></category>

		<guid isPermaLink="false">http://drewshula.com/?p=266</guid>
		<description><![CDATA[I was happy to read that Reid Hoffman, Founder and CEO of LinkedIn, also studied Philosophy before entering the business world.
I studied Architecture with a supplementary major in Philosophy at Notre Dame, and Reid earned a masters in Philosophy at Oxford. Some of my favorite thinkers are Socrates, Ayn Rand, and Friedrich Nietzsche.
Reid is a [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_295" class="wp-caption alignleft" style="width: 310px"><img class="size-full wp-image-295" title="200964103334" src="http://drewshula.com/wp-content/uploads/2009/06/200964103334.jpg" alt="LinkedIn founder, Reid Hoffman. " width="300" height="207" /><p class="wp-caption-text">LinkedIn Founder &amp; CEO, Reid Hoffman. </p></div>
<p>I was happy to read that Reid Hoffman, Founder and CEO of <a href="http://press.linkedin.com/management" target="_blank">LinkedIn</a>, also studied Philosophy before entering the business world.</p>
<p>I studied Architecture with a supplementary major in Philosophy at Notre Dame, and Reid earned a masters in Philosophy at Oxford. Some of my favorite thinkers are <a href="http://en.wikipedia.org/wiki/Socrates" target="_blank">Socrates</a>, <a href="http://en.wikipedia.org/wiki/Ayn_Rand" target="_blank">Ayn Rand</a>, and <a href="http://en.wikipedia.org/wiki/Neitzsche" target="_blank">Friedrich Nietzsche</a>.</p>
<p>Reid is a great role model. He has dominated in <a href="http://en.wikipedia.org/wiki/Silicon_Valley" target="_blank">Silicon Valley</a>, helping to finance over 60 companies, 25+ from initial conception. He has been an angel investor for:</p>
<p>facebook.com, digg.com, bioscale.com, nanosolar.com, lulan.com, taxipass.com, naseeb.com, technorati.com, grassroots.com, friendster.com, socialtext.com, realtravel.com, rhythmnetworks.com, ravenflow.com, targetedgrowth.com, wink.com, wikia.com, adventsolar.com, bioscale.com, ning.com, tagged.com, tinypictures.us, etology.com, winster.com, rupture.com, jaxtr.com, kongregate.com, powerset.com, care.com, funnyordie.com, <span style="text-decoration: underline;">ironport.com</span>, flixster.com, flickr.com, last.fm, grockit.com, and sixapart.com</p>
<p>These are some major Internet powerhouses. Ironically, I had a temp position at <a href="http://www.ironport.com/" target="_blank">Ironport</a> in 2006 before they were acquired by Cisco. I was living in Oakland at the time and temping in &#8220;The City.&#8221; It was a fun experience &#8212; data entry into Excel spreadsheets for eight hours at a time, hahah&#8230;. I also temped at <a href="http://www.wired.com/" target="_blank">Wired</a> magazine during that period (answering the phone at the reception desk = BIG TIME BABY!) before I moved to Los Angeles in 2007.</p>
<p>Getting Reid Hoffman to invest in <a href="http://vverdant.com/" target="_blank">Vverdant</a>, would be the equivalent of an up-and-coming rapper getting a co-sign from <a href="http://en.wikipedia.org/wiki/Jay-z" target="_blank">Jay-Z</a>. Let me go <a href="http://www.youtube.com/watch?v=KFIR5MgsG70" target="_blank">brush my shoulders off</a>&#8230;.</p>
<p>&copy;2010 <a href="http://drewshula.com">drewshula.com</a>. All Rights Reserved.</p>.]]></content:encoded>
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		<title>A Note of Encouragement</title>
		<link>http://drewshula.com/2009/06/17/240/</link>
		<comments>http://drewshula.com/2009/06/17/240/#comments</comments>
		<pubDate>Wed, 17 Jun 2009 16:10:31 +0000</pubDate>
		<dc:creator>Drew Shula</dc:creator>
				<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[bio-diesel]]></category>
		<category><![CDATA[complex]]></category>
		<category><![CDATA[concept]]></category>
		<category><![CDATA[Drew Shula]]></category>
		<category><![CDATA[environment]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[fuel]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[green building]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[motivation]]></category>
		<category><![CDATA[network]]></category>
		<category><![CDATA[platform]]></category>
		<category><![CDATA[profit]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Vverdant]]></category>
		<category><![CDATA[world]]></category>

		<guid isPermaLink="false">http://drewshula.com/?p=240</guid>
		<description><![CDATA[
A great note of encouragement (below) from my friend Faust, who is a Director at a major oil company. More reason to push forward&#8230;.
_________________
Drew Shula: Faust has sent you a message on LinkedIn.
Date: 6/17/2009
Subject: Your Vverdant Concept
Hi Drew&#8211;
Very good concept. I strongly believe in green in all aspects of living. If we can get the [...]]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-241" title="linkedin" src="http://drewshula.com/wp-content/uploads/2009/06/linkedin.png" alt="linkedin" width="496" height="320" /></p>
<p style="margin: 0pt 0pt 4px;">A great note of encouragement (below) from my friend Faust, who is a Director at a major oil company. More reason to push forward&#8230;.</p>
<p style="margin: 0pt 0pt 4px;">_________________</p>
<p style="margin: 0pt 0pt 4px;"><strong>Drew Shula: </strong>Faust has sent you a message on LinkedIn.</p>
<p style="margin: 0pt 0pt 4px;"><strong>Date:</strong> 6/17/2009</p>
<p style="margin: 0pt 0pt 4px;"><strong>Subject:</strong> Your Vverdant Concept</p>
<p style="margin: 0pt 0pt 4px;">Hi Drew&#8211;<br />
Very good concept. I strongly believe in green in all aspects of living. If we can get the fuel issue under control in this world, we will have a better environment. A very complex issue as we found out by going into bio-diesel production in CA. Hopefully we can all strive for the greater good without <em>profit </em>as the sole motivator. Keep up the earnest work and with your motivation being the greater good, I can&#8217;t see how you can fail.</p>
<p style="margin: 0pt 0pt 4px;">-Faust</p>
<p style="margin: 0pt 0pt 4px;">_________________</p>
<p style="margin: 0pt 0pt 4px;">As an addendum, it&#8217;s amazing how prevalent social networking sites like <a href="https://www.linkedin.com/" target="_blank">LinkedIn</a>, <a href="http://www.facebook.com" target="_blank">Facebook</a>, and <a href="http://www.facebook.com" target="_blank">Twitter</a> have become in our professional lives. I communicate on these platforms daily and love the ability to easily network with friends and business associates all over the world. Eventually we will have all the green builders on one platform as well&#8230;.<a href="http://vverdant.com/" target="_blank">Vverdant</a>, coming soon&#8230;.</p>
<p>&copy;2010 <a href="http://drewshula.com">drewshula.com</a>. All Rights Reserved.</p>.]]></content:encoded>
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		<title>The Soloist</title>
		<link>http://drewshula.com/2009/06/11/the-soloist/</link>
		<comments>http://drewshula.com/2009/06/11/the-soloist/#comments</comments>
		<pubDate>Fri, 12 Jun 2009 06:32:55 +0000</pubDate>
		<dc:creator>Drew Shula</dc:creator>
				<category><![CDATA[Big Picture]]></category>
		<category><![CDATA[Change]]></category>
		<category><![CDATA[inspiration]]></category>
		<category><![CDATA[building industry]]></category>
		<category><![CDATA[corollary effect]]></category>
		<category><![CDATA[dominate]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[green building]]></category>
		<category><![CDATA[homeless]]></category>
		<category><![CDATA[inefficient]]></category>
		<category><![CDATA[investing]]></category>
		<category><![CDATA[Jamie Foxx]]></category>
		<category><![CDATA[make a difference]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[philosophy]]></category>
		<category><![CDATA[Robert Downey Jr.]]></category>
		<category><![CDATA[status quo]]></category>
		<category><![CDATA[success]]></category>
		<category><![CDATA[The Soloist]]></category>
		<category><![CDATA[the world]]></category>
		<category><![CDATA[time]]></category>
		<category><![CDATA[win-win]]></category>

		<guid isPermaLink="false">http://drewshula.com/?p=138</guid>
		<description><![CDATA[
I saw Jamie Foxx and Robert Downey Jr. in The Soloist last month and was really inspired&#8230;.Here is a true story of how one person can make an incredible impact in another&#8217;s life, simply by investing their time. This resonated with me, in my desire to positively affect people through green building. I think it&#8217;s [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><img class="aligncenter size-full wp-image-141" title="2009_the_soloist_wallpaper_0011" src="http://drewshula.com/wp-content/uploads/2009/06/2009_the_soloist_wallpaper_0011.jpg" alt="2009_the_soloist_wallpaper_0011" width="706" height="441" /></p>
<p>I saw <a href="http://classical895.files.wordpress.com/2009/05/jamie_foxx_in_the_soloist_wallpaper_7_800.jpg" target="_blank">Jamie Foxx</a> and <a href="http://images.allmoviephoto.com/2009_The_Soloist/2009_the_soloist_005.jpg" target="_blank">Robert Downey Jr.</a> in <em><a href="http://www.soloistmovie.com/" target="_blank">The Soloist</a></em> last month and was really inspired&#8230;.Here is a true story of how one person can make an incredible impact in another&#8217;s life, simply by investing their time. This resonated with me, in my desire to positively affect people through <a href="http://www.greenroofs.com/projects/calacademy/calacademy4.gif" target="_blank">green building</a>. I think it&#8217;s important to invest our limited <a href="http://i.zdnet.com/blogs/time-cover-google.jpg" target="_blank">time</a> in causes that we think will make the world a better place.</p>
<p><em>Success to me is defined as positively impacting others, or positively impacting as many people as possible.</em> Financial success is a secondary result of this primary goal. But as I noticed with <a href="http://www.labnol.org/wp/images/2007/12/enter-facebook-office.jpg" target="_blank">Facebook</a> in a <a href="http://drewshula.com/?p=11" target="_blank">previous post</a>, there appears to be a corollary effect between these definitions of success. The more you dominate on positively impacting people, the more loot you&#8217;re likely to rake in. Yet, it&#8217;s important to be focused on the order of operations of this philosophy to achieve the <a href="http://en.wikipedia.org/wiki/Win-win_game" target="_blank">win-win</a>.</p>
<p>It&#8217;s so easy to grow accustomed to turning away from problems: ignoring the homeless guy <a href="http://pragmaticallypolitical.blogivists.com/files/2008/08/homeless-man-change1.jpg" target="_blank">asking you for change</a>, or continuing the status quo in our woefully <a href="http://weblogs.cltv.com/business/realestate/homesplus/mcmansion.jpg" target="_blank">inefficient</a> building industry. And so important to remember that an individual <em>can</em> change the world.</p>
<p>&copy;2010 <a href="http://drewshula.com">drewshula.com</a>. All Rights Reserved.</p>.]]></content:encoded>
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		<item>
		<title>Facebook Doesn&#8217;t Care About Money?</title>
		<link>http://drewshula.com/2009/06/07/facebook-doesnt-care-about-money/</link>
		<comments>http://drewshula.com/2009/06/07/facebook-doesnt-care-about-money/#comments</comments>
		<pubDate>Sun, 07 Jun 2009 20:54:40 +0000</pubDate>
		<dc:creator>Drew Shula</dc:creator>
				<category><![CDATA[User Experience]]></category>
		<category><![CDATA[billionaire]]></category>
		<category><![CDATA[CEO]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Forbes]]></category>
		<category><![CDATA[founder]]></category>
		<category><![CDATA[Mark Zuckerberg]]></category>
		<category><![CDATA[money]]></category>
		<category><![CDATA[SXSW]]></category>

		<guid isPermaLink="false">http://drewshula.com/?p=11</guid>
		<description><![CDATA[I&#8217;m interested in what Mark Zuckerberg, 25-year-old founder and CEO at Facebook, has to say about his company&#8217;s focus on money. Skip to 3:33 in this video if you want to get straight to it: Mark Zuckerberg Speaks @ SXSW.
Zuckerberg says he&#8217;s not concerned about being ranked as the youngest billionaire on the Forbes list, [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_175" class="wp-caption alignright" style="width: 460px"><img class="size-full wp-image-175" title="facebookbigshot1" src="http://drewshula.com/wp-content/uploads/2009/06/facebookbigshot1.png" alt="This is a screenshot of Mark Zuckerberg's personal Facebook profile." width="450" height="370" /><p class="wp-caption-text">This is a screenshot of Mark Zuckerberg&#39;s personal Facebook profile.</p></div>
<p>I&#8217;m interested in what <a href="http://daricemichelle.net/wp-content/uploads/2009/02/onion_magazine_weekender_facebook_mark_zuckerberg.jpg" target="_blank">Mark Zuckerberg</a>, 25-year-old founder and CEO at <a href="http://www.facebook.com/" target="_blank">Facebook</a>, has to say about his company&#8217;s focus on money. Skip to 3:33 in this video if you want to get straight to it: <a href="http://www.youtube.com/watch?v=DyWqfXnJz9Q&amp;feature=PlayList&amp;p=C9DC2755A9263258&amp;playnext=1&amp;playnext_from=PL&amp;index=8" target="_blank">Mark Zuckerberg Speaks @ SXSW</a>.</p>
<p>Zuckerberg says he&#8217;s not concerned about being ranked as the youngest billionaire on the <a href="http://www.forbes.com/lists/2008/10/billionaires08_Mark-Zuckerberg_I9UB.html" target="_blank">Forbes</a> list, but about user experience. Of course, he<em> is</em> thinking about money, he just understands that monetary success comes <em>from</em> creating the best user experience possible.</p>
<p>I think he has the formula right, what do you think?</p>
<p>&copy;2010 <a href="http://drewshula.com">drewshula.com</a>. All Rights Reserved.</p>.]]></content:encoded>
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